MIHHER is a high-end unisex ready-to-wear clothing brand and minimalist concept that combines modern architectural elements with delicate feminine cut lines and masculine details. MIHHER has its own factory, very important detail, because we can produce much more items in one month (this will be discussed by complexion of the items, of course).
Is a luxury brand because we believe luxury is a state of mind, in the purity of materials and respect for quality. As our name suggests, MIHHER consists of HIM and HER , and the concept is based on the simbyotic of masculine and feminine combination. MIHHER unisex concept signifies nonconformism, individualism in social uniformity, out of the ordinary discretion without risking of highlight or seeming too different.
MIHHER reinvents fashion through transcendence of actual societal convention , creating a luxurious line in order to change into a modern, pleasant, modern classic way the office wardrobe of tastefully men and women who want to keep the image intact, elegant, structured and accurately without falling behind actual. We emerged the idea to climb another step in fashion, redefine and update the classic style, unify masculine and feminine elegant unisex clothing items. Passion for the future, new things to come, premeditation trends, removing limitations imposed by gender, age, culture, however is the support that leads MIHHER on top of Romanian fashion market.
Three adjectives to describe it: avantgardiste, versatile, unisex. MIHHER: a biopic about the Romanian fashion designer in the making Marius Stan is the name of the designer whose sketches led to the formation of MIHHER brand. One step forward always, giving the impulse of future and loving minimalism concept, the designer’s inspiration comes from Zaha Hadid’s works. The founder of Zaha Hadid Architects was awarded the Pritzker Architecture Prize (considered the Nobel Prize of architecture) in 2004 and is internationally known for her built, theoretical and academic work.
I love the vision of Zaha Hadid because she is unique and each of her projects builds on over thirty years of exploration and research in the interrelated fields of urbanism, architecture and design ”, explains MIHHER’s designer, Marius Stan. As for Zaha Hadid, ”architecture is really about well-being. I think people want to feel good in a space... On the one hand it’s about shelter, but it’s also about pleasure”.