The first collection of DOMANOFF was shown within Ukrainian Fashion Week in 2008. Designers made their debut as a part of the project "New Names" and got the award as the creators of the most commercially successful collection. In their next collections annually presented at the major fashion events in Ukraine DOMANOFF always experiment a lot. They often combine things that seem polar in shapes, cuts, textures and styles.
DOMANOFF's clothes bring the spirit of creation. They are designed for people willing to experiment, but who have their own style and never lose this sense of style at the same time. The brands slogan is: Clothes must have soul. DOMANOFF's clothes are an attempt to create the most precise sincere and harmonious reflection of the inner world of a human being and the emotional states at various stages of his life. Each thing must have its soul and must be full of meanings and symbols.
The textiles used in collections are delivered from Italy and France. These are high quality natural and semi natural expensive fabrics. Almost in all the collections we can see a lot of hand made works. In some fashion collections designers use their own author's technique when they weave different kinds of yarns in the translucent cloth. Designers of DOMANOFF brand pay special attention to the accessories, shoes, handbags and their own jewellery making.